News

Rockstar’s GTA 6 Miami-Dade Promotion Pitch Deck Is Now Public

The proposal includes possible Vice City installations at Miami International Airport, PortMiami, transit stations, Tropical Park, and other public spaces, while an unverified claim says much of its concept art was generated with AI.

0 14 1 minute read

Grand Theft Auto VI character in a nightclub surrounded by dancing figures and colorful lights.

A pitch deck Rockstar Games sent to Miami-Dade County for proposed Grand Theft Auto VI public promotions has become public through a public-records request. The deck outlines a broad campaign that could bring Vice City branding to Miami International Airport, PortMiami, Metromover and Metrorail stations, Tropical Park, and other public spaces. It offers a look at how Rockstar presented GTA 6 to local officials, but it does not confirm that every idea received approval or moved into production.

Miami-Dade officials have confirmed that conversations with Rockstar are taking place, although nothing has received formal approval. One airport concept would feature a Vice City-branded aircraft and baggage-claim area, turning the game’s fictional identity into a very real piece of airport decor if the plan advances.

PortMiami could also receive installations inspired by Port Gellhorn, one of the locations featured in GTA 6. Another part of the proposal would celebrate Miami’s car culture with a game-themed event or installation.

The presentation is a proposal rather than a launch announcement. Its existence confirms that Rockstar approached Miami-Dade County with a promotional pitch, not that the county approved a campaign or that any proposed promotion took place. The deck does not establish final locations, an execution date, or whether the concepts advanced beyond the planning stage.

The full file is available in the GTA 6 and Miami-Dade pitch deck, while The Miamiian’s report provides additional context on the public-records request.

Pitch deck presentation Rockstar Games sent to Miami-Dade County for GTA6 public promotions revealed via public records request
byu/Motor-Juggernaut9776 inGamingLeaksAndRumours

A separate claim says Rockstar used AI-generated concept art for many of the proposed promotions. It does not identify which images were created with AI, so that point remains unverified rather than a confirmed detail of the campaign.

For now, the pitch deck is best understood as a snapshot of Rockstar’s promotional outreach to Miami-Dade County. Whether the county accepted any proposal, and whether Rockstar still intends to use those ideas, is not established by the document alone.

What do you think of Rockstar’s GTA 6 promotion pitch? Share your thoughts in the comments, and follow us on X, Bluesky, YouTube, Instagram, Steam, and Telegram.

Grand Theft Auto VI heads to the state of Leonida, home to the neon-soaked streets of Vice City and beyond in the biggest, most immersive evolution of the Grand Theft Auto series yet.